- Generate Sales
- Send out weekly/monthly/seasonal specials, new services offered
- Describe what we do - mini features on different Rioters, different tasks
- Relationship building
- See above. Offer discounts, tips and tricks, recommendations, etc
- Sending welcome emails, birthday specials, make people feel important so they will send traffic to the website/blog/fb/twitter/pinterest etc
For TaskRiot's newsletter, I would likely send it monthly but would likely start out quarterly. I think with the number of services offered by TaskRiot, a newsletter would be extremely helpful and would really drive traffic and sales.
Those are very good ideas for your business' newsletters! And having a subscribing button would be crucial.
ReplyDeleteWith so many possibilities, I think you could even start out more often than quarterly, specially considering that we're entering the holiday season.
Lenah